vjoonity Conference 2013 Review

More than 150 publishing industry decision-makers met in November 2013 at the annual international vjoon K4® User Conference in Hamburg/Germany. Are Your Processes Lean Enough? That was the theme for this year's gathering, which attracted guests from around the world. Keynote speaker Andreas Baier of Porsche Consulting touched on this issue theme in his opening speech when he discussed ways in which industrial manufacturing practices can be applied to publishing. A mainstay of vjoon K4 product strategies, the Unified Publishing Process (UPP) was also the focus topic of most of the other presentations, case studies and workshops.