Case Study
Largest educational publisher in the U.S. increases efficiency with vjoon K4
Industry:
Media & Publishing, Education
About the customer:
McGraw-Hill is the largest educational publisher in the United States, with annual revenue of $1.72 billion (2017). McGraw-Hill addresses virtually every aspect of the education market, from pre-K through professional learning. Through technical innovation, the company has adapted its portfolio to the way people learn today, providing a wide range of products, including apps, e-books, online tutoring, customized course Websites and subscription services. Nevertheless, traditional schoolbook publishing is still a major component of McGraw-Hill’s international business operations.
“vjoon K4 has improved our speed to market, given us greater editorial control of our content, helped facilitate the sharing of files in real-time, and increased the transparency into project status.”
Christopher Rousseau
Vice President Publishing Initiatives, McGraw-Hill
Key figures about vjoon K4 at McGraw-Hill:
Pub cycle: 12-18 months development; 3-5 years (with reprints)
Pages: 100-1,200 per publication; 2,000,000 total annual pages (plus reprints)
Reprints: 3-5 rounds of reuse for reprints with significant modification
Users: 20-500 per project
Number of files: 100-350 articles for one book. Some student and teacher editions could result in thousands of articles and layouts.
Geographic User Distribution: Worldwide
Challenges:
- Reduce manual processing and increase collaboration
- Enable greater use of off-shore product development
- Enable and encourage content reuse across editions, publications and channels
- Improve custom publishing capabilities
Results:
- Standardization
vjoon provides a standardized digital publishing, workflow, and asset management infrastructure across the McGraw-Hill business units.
=> This leads to:- Lower training costs
- standard composition tool set and more consistent processes
- Flexible staffing adjustments
- Workflow efficiency
The toolset enables McGraw-Hill to realize significant editorial, design, publishing efficiencies in file and workflow management over existing manual practices (materials trafficking and workflow with internal and external vendors).
=> This leads to:- Faster revision cycles
- Shorter cycle times
- Less paper
- No physical transmission of reviews
- Repurposed content and streamlined collaboration
McGraw-Hill also gains the ability to re-purpose digital content, and effectively collaborate with off-shore vendor partners. Facilitates the creation of XML & application of consistent content tagging and metadata standards.
=> This leads to:- Maximized use of global composition vendors to meet schedules and minimized costs
- Enabled multi-channel product delivery